About 95% of the investments of Brazilian companies in marketing and advertising are focused on offline media and only 5% in online advertising, according to data from the 2012 Inter-Media Project. The division of resources goes against the Brazilian consumers habits since, according to data from the Brazilian Internet Steering Committee in Brazil, 65% of consumers seek information on the Internet about products and services.
Such data reveal a trend that entrepreneurs begin to realize: for small and medium businesses with limited budget for marketing, investing on the web can be an attractive and lower cost alternative .
Mindful of this scenario, the Brazilian startup OndaLocal developed a solution 100% dedicated to helping small and medium businesses to gain new customers through internet marketing campaigns. The focus of OndaLocal is mainly the small and medium sized companies, that in 2012 spent approximately $ 15 billion in marketing.
"Our proposal is a complete and affordable solution, fully managed by us, so that our customers can focus on expanding and growing their business," says the CEO of OndaLocal, Simon Croisetiere.
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